Salini Impregilo is a global player in the construction sector, the leading global infrastructure company in the water segment and leader in the transport infrastructure sector, being involved in major sustainable mobility projects around the world.

Salini Impregilo has 110 years of applied engineering experience on five continents: it operates in all sectors requiring complex large-scale infrastructures, with design, engineering and construction solutions.

Overall objectives

Communicating the company’s key messages through an emotional storytelling;

Develop a local storytelling project that can be distributed also a global level;

Strengthening the company’s brand awareness;

Increasing the reputational heritage of the company and its perception as market leader;

Positioning the Group among the global opinion leaders on strategic issues related to infrastructure and sustainable mobility.

Working group:  Cristin Lo Giudici, Alessandro Ognissanto, Alessandro Santoni, Liya Ma.